Sevda SAF

Sevda SAF studied Architecture at Istanbul Technical University, in Turkey. She has deepened her professional approach with ancient knowledge from the Far East and in particular holistic philosophy. Her inspiration has been nature and its spontaneous designs in infinite possibilities. She gained experiences in different regions that improved her professional competencies and deepened her life perspective by attending trainings of different philosophical movements.

Throughout her carrier, her philosophy has been the following: “Nature is eternal and presents different things to one who looks into it. What forms life is the harmony and positive energy of nature. Combining this energy with art and simplicity in life is a great success.” Following her later art education of Fashion Image & Styling at Istituto Di Marangoni in Milan, she started her own brand SADEE, where she brought to life the experience she had gained over the years.

SADEE provides services with personalized objects, accessories, special design and decoration projects along with different product groups, by adding interpretation to simplicity and reflecting style to life.

Sevda SAF defines nature as the essence of life. She aims to bring nature into life by symbolizing it with objects and accessories with the awareness that one sees and feels different things within the concept of eternal and infinite nature. Interpreting the design with the impact of holistic philosophy, Sevda SAF reflects the simplicity to the frames in her lens and the magnificence of nature to the objects and accessories. Emphasizing the necessity to remember oneness and uniqueness through nature in our age where people disconnected from nature always feel themselves half, the artist deals with photography and design in the shadow of nature. Her greatest passion is to integrate with special techniques the photographs she take and to interpret what she sees behind the lens.

 

SADEE’s Manifest

SADEE is a life brand that interprets the inspiration it gets from simplicity, rhythm and harmony. Art, design and holistic approach are the reflections of SADEE’s style.
SADEE adopts the meaning of simplicity that expresses the “whole” in itself, that is, harmony. SADEE reflects in its own style all the values and emotions that colors and nature add into our lives.

Ancient knowledge describes the completeness of humanity with nature. And nature always reminds us of its oneness, uniqueness and the cycle of life with its colors and different forms. Humans find peace and serenity in their own essence, and they are complete -like nature- as long as they do not move away from it.

SADEE is a style. It offers you designs that are reflected in life through photographic lens, designs that remind you the “whole” and designs that are inspired by nature and colors.

SADEE’s Values

  • to enable you to commune with Mother Nature with patterns in nature and life
  • to create awareness that nature is unique and made up of a collection of moments
  • to emphasize that every element of design is a whole with nature
  • to take an active part in activities that include nature

SADEE’s Design Office

Individual, location-specific and project-specific designs;
Colors and touches are brought to locations with a simple yet sparkling, deluxe and authentic selection.
We offer SADEE’s style to locations and projects with custom designs.

Accessories, objects and details;
The reflections of the holistic philosophy, which interprets nature with art and design, are present in our accessories and decorations and they are waiting for you at our sales points.

SADEE is an interpretation inspired by nature that supports your style on a philosophical level;
SADEE brings you this style and developments in the world through digital platforms, exhibitions, books (tablebooks) and different communication resources.

SADEE’s Motto: Find you in nature…

Nature is the place where humans meet their essence… where they make peace with themselves… and where they are complete… according to the holistic philosophy. Nature is the place where humans are shut out philosophically… and where they feel richness, harmony, colors and all the values that create life together when they open up inside.
The expression “By nature…” defines literally all the values and purity of being human.